The Will Rogers Institute named Sarah Jessica Parker as its 2011 Summer Theatrical PSA Spokesperson. The fundraising campaign, happening in movie theaters across the United States, is a time-honored tradition that began in 1936 and featured James Cagney, Humphrey Bogart and Bette Davis in the first public service announcement. Throughout the summer, movie patrons donate to WRI by giving their spare change, making a special purchase at participating movie theaters or making a one-time donation by texting WRI to 85944. The money that is collected funds pulmonary research laboratories, medical school fellowships, neonatal ventilators for children’s hospitals and free educational materials. The summer campaign runs through Labor Day weekend. Sarah Jessica Parker is an American film, television and theater actress and producer. She is best known for her leading role as Carrie Bradshaw on the HBO television series “Sex and the City” (1998-2004), for which she won four Golden Globe awards, three Screen Actors Guild awards and two Emmys awards. Her current film, The Weinstein Company release, I Don’t Know How She Does It, hits theaters nationwide on September 16th. Sarah Jessica Parker has also donated her time to charity and was appointed a UNICEF ambassador in 1997. She continues her philanthropic work and commitment to the world’s most vulnerable children by actively participating in numerous UNICEF campaigns. * A one-time donation of $10 will be billed to your mobile phone bill. Messaging & data rates may apply. Donations are collected for the Will Rogers Institute by mobilecause.com. Reply STOP to 85944 to stop. Reply HELP to 85944 for help. For terms, see www.igfn.org/t . |